ATP Mechanix Packaging
"ATP Mechanix formula is a selection of amino acids that was created for complete cell and nervous system recovery."
ATP Mechanix is a selection of amino acids, tuned at specific ratios for our body’s involuntary muscles. It allows our bodies to take on a day’s work more effectively by fueling those muscles that are working non-stop, and starting their recovery through our sleep.
I worked on the labeling and packaging for this product. We wanted to create something that would stand out among our competitors, so we went with out signature purple and neon green on a metallic background. Working with the printers we chose a metallic paper to enhance the look and feel of the design, giving it almost a mad scientist / laboratory aesthetic.
